Wed 20 Dec 2006
That Successful $1.5 Million Movie…
Posted by Jeffery Stevenson under Ramblings
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Imagine an age where the average house cost about $4000, the average car sold for under $800, and you could get a gallon of gas for around 10 cents. In 1937, $1.5 million probably wasn’t easy to part with for a movie… especially an animated movie. But on this day back in 1937, that movie hit the theaters and had itself a successful run over the years.
The movie? Snow White and the Seven Dwarves.
And it’s original domestic gross take? $66 million … a return of over 40 times the original investment.
Plus, it’s been re-released to theaters three times for an additional $118 million in domestic gross (for a total return of over 120 times the original cost).
I wonder what Hollywood would be like if someone was ever able to match that kind of success with one of these $100 million movies.
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